Samsung 8K QLED TV preview

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Erin Lawrence

Samsung QLED, 8K TV, review, preview, worth it, resolution, colour, color, buy,

You’ve heard about it, and now it’s finally making its way to consumers. At an event in downtown Toronto, Samsung showed off its new 8K TV. I was invited to be among the first to take a look at the technology in person, at the Samsung Experience store.

Samsung QLED Q900R 8K TV First Look

The Q900R QLED 8K and it’s the sharpest, clearest TV, with the best possible resolution on the market today. Now, take note; you’re likley viewing this on something well under 8K resolution, and my photos and video are only in HD, so it’s likely not going to blow you away. The best way to see the difference is to check one out at a store.

“Samsung QLED 8K is the first in marketplace to offer 33 million pixels of viewing experience,” says Pat Bugos, Vice president of Consumer Electronics at Samsung Canada. “It’s meant to give you the biggest, boldest picture available in the market today. It allows you to upscale from any image you may be watching from YouTube, to cable, to a 4K image—into an 8K image.”

Is Samsung QLED Q900R 8K TV a native 8K TV?

Samsung QLED, 8K TV, review, preview, worth it, resolution, colour, color, buy,

This panel is a true or native 8K TV. The TV is quite thin and it comes in sizes ranging from 65″ to 82.”

You might be wondering about what there is to watch in 8K, after all many producers are barely making 4K TV and this leapfrogs ahead of them. The content hole is partly why Samsung developed the TV with 8K Artificial Intelligence upscaling.

How does upscaling work? Samsung QLED Q900R 8K TV

“We know there’s not a lot of 8K content, so we use machine learning,” explains Jeff Ingram, National Training Manager at Samsung Canada. “What it’s going to do is compare low resolution images to high resolution images and start to classify that information.”

Samsung QLED, 8K TV, review, preview, worth it, resolution, colour, color, buy, The TV in essence learns images, and colours over time, so it’s able to quickly dig into it’s memory bank for the correct way to change lower resolution content into 8K content. It all happens automatically, in seconds.

The Q900R 8K TV has four times more pixels than a 4K UHD TV and 16 times more pixels than a full HD TV. So what will you notice? More details in the video; better and more realistic textures, like individual hairs, grains of sand and no colour banding. Even up close, it’s almost impossible to see the pixels, there’s so many of them. They’re barely pinpricks.

The TV is built with even more technology. Samsung Direct Full Array Elite creates better contrast and precise backlighting control do you have a picture that looks more dimensionally realistic. Plus there’s something called 100% Colour Volume, technology

“100% colour volume means than regardless of how bright the image gets, it’s always going to maintain that 100% colour purity,” explains Ingram. “That means that fire engine red, whether it’s at 500 nits of brightness or at 2000 nits of brightness, however bright it gets, it’s always  going to look like fire engine red.”

Samsung QLED, 8K TV, review, preview, worth it, resolution, colour, color, buy,

Showing Ambient Mode.

What is Samsung Ambient Mode?

This TV also has some cool user-friendly features. For starters it will recognize and analyze a bunch of connected entertainment devices like audio devices connected via optical cable. There’s also a feature which I’ve had a chance to try in my home called ambient mode.

Ambient mode basically helps the TV blend in by displaying beautiful photos, moving images, news, weather and more when you’re not watching TV. It means the TV becomes a piece of art or your home command centre, instead of a giant black hole in your room. And because art mode is kind of its own thing, it looks soft and natural, not like a bright TV screen trying to be something it’s not.

Review: Samsung QLED Q900R 8K TV

I have to say, the video on this TV is stunning. It looks hyper real. When you sit close to it it makes you feel like you’re there. There’s so much detail and it’s so realistic it’s almost unnerving. Samsung also shared these TVs will be among the first to have Apple TV integration.

The 65” version of the Q900R sells for about $7,000 right now at Best Buy. The 82” will set you back about $20,000. I’ll be trying to get my hands on one of these for a few weeks of in home testing and review so stay tuned.

Samsung QLED, 8K TV, review, preview, worth it, resolution, colour, color, buy,

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